Honda Export Social Videos

Our Honda Export client provided us with a challenge in their social outreach within their 20+ Caribbean and Central American markets. The task was to provide more engaging content than just lifestyle or static vehicle images, but we had budget restrictions and limited assets available.


We put our heads together with media, production and the creative team and came up with a solution: We set out to develop modular creative that leverages already available assets from the client library, in combination with stock photo and video assets, in some fun social video vignettes. In the end, we had enough to create 8 videos that fit the budget, were simple to version, easy to update and, most of all, engaging and fun.