ATM – International Women’s Day

In a year, women average 80.5 percent of income that males make.


This video sheds light on the gender wage gap that still exists in our society today. The metaphor of the ATM shows the feeling of receiving less money than you deserve, and it is based on the fact that women make, on average, 80.5 percent of what their male counterparts do. Our goal is to inform people of this inequality, and to inspire them to be part of the change. Here at Orcí, we play fair and have maintained pay equality for more than 30 years thanks to our founders, Hector and Norma Orcí.